What we do
The Be Well Agency produces fashion shows, shoots, activations, and campaigns from Detroit. One crew runs the whole thing: concept, casting, production, and the content that follows. Pick a lane below, or tell us the idea and we will tell you what it takes.
Creative Production
Photography and video for editorials, lookbooks, product, and full campaigns. Shot at Golden Hour Lofts or on location with our own crew, with creative direction, styling, and casting included on request. Multi-camera live streams for events, on Kick, YouTube, and Instagram.
Event Production
Runway shows, collection launches, and brand activations, managed end to end: venue, run of show, casting, backstage, volunteers, and media. Three editions of Subconscious, produced start to finish, are the proof.
Casting
Casting for runway, editorial, and commercial work, delivered with BuzzFiles. Open calls, callbacks, fittings, model packets, releases, and call times, handled through show day. Send us the looks, the dates, and the usage, and we run the call.
Brand Development
Creative direction, content strategy, and launch planning for designers and brands that want a point of view, not a template. Collection launches, monthly content retainers, and creator partnerships, all built from Detroit.
The Studio
Golden Hour Lofts, 2,200 square feet of industrial production space at 1610 Clay St, is home to every agency shoot and fitting. Book it by the hour for your own production, or come learn in it at a workshop or an open studio night. Availability, rates, and booking live at goldenhourlofts.co.
Fashion shows
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Shoots
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Activations
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Campaigns
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Casting
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Fashion shows → Shoots → Activations → Campaigns → Casting →
Get in touch.
info@thebewellagency.com is one address for everything. Say what you are making and we route it to the right person the same day. Studio bookings live at goldenhourlofts.co. Instagram: @thebewellagency. Detroit, MI.