Four lanes. One team.
Every engagement is scoped as a project with a fixed deliverable list, not an hourly meter. Tell us what you are making and we will propose it. Most clients combine two lanes.
01 Creative Production
Photography and video for editorials, lookbooks, product, and full campaigns. Shot at Golden Hour Lofts or on location with our own crew and roster.
Campaign and lookbook photography
Product and e-commerce sets
Video, BTS, and short-form content
Multi-camera live stream production for events, on Kick, YouTube, and Instagram
Creative direction, styling, and casting included on request
A typical project: a lookbook day. A full day at the studio, casting handled, 12 to 20 edited looks, usage for web and social.
02 Event Production
Runway shows, collection launches, and brand activations, managed end to end: venue, run of show, casting, backstage, volunteers, media.
Fashion shows and presentations
Launch events and pop-ups
Run of show, vendor, and crew management
Event photography, video, and live stream
A typical project: a presentation. Up to 12 looks, casting handled, a venue walk-through, run of show, show-day crew, and a same-week media rollout.
03 Casting
Casting for runway, editorial, and commercial work, delivered in partnership with BuzzFiles. We cast 66 models for Subconscious P3 from open calls across Detroit; the same process is available for your show or shoot.
Open calls, submissions, and callbacks
Fittings and model packets
Talent coordination on set and backstage
Releases and call times handled with every booking
How it works: send a casting brief with looks, dates, and usage. We run the call, send you options within a set window, and manage the talent through show day.
04 Brand Development
Creative direction, content strategy, and launch planning for designers and brands that want a point of view, not a template.
Brand identity and art direction
Collection launch planning
Content calendars and monthly retainers
Creator and influencer partnerships
A typical project: a monthly content retainer. One studio shoot a month, edited stills and short-form video, a posting calendar, and a monthly review.
Partner with Subconscious
For brands and sponsors. Our annual show reaches a young, engaged Detroit audience that grew to 1.7 million organic views in its second year with no paid media. Sponsorship runs from community to title level, in cash or in kind (bar, catering, beauty, AV, print, gifting, transport), with logo placement, activation space, red carpet, and co-branded content matched to the tier. Stand with Detroit’s next generation and put your brand in the room.
How a project runs
Send the form with dates, scope, and budget range. We reply within two business days.
Inquire
A 30-minute call to settle deliverables, talent, venue, and usage.
Scope call
A proposal with the full deliverable list, then a contract. A deposit books the dates. Then we produce, you approve, and finals arrive on the agreed date with usage rights in writing.